Archive for the ‘GOOD Window Cleaning Business Advice’ Category

The priceless Window Cleaning Marketing lesson from Prego Spaghetti Sauce

Wednesday, September 1st, 2010

What? Watch this 17-minute presentation from Malcolm Gladwell at the TED conference, and it will make sense, I promise you. If you are trying to sell your window cleaning services to a unique group of people (which you are), then you are going to find this video fascinating, because it contains ...

Do you tell yourself either of these 2 lies?

Thursday, August 26th, 2010

Lie #1: Your customer base is cheap. Why else wouldn't they want to use your amazing services? Here's one reason why: Maybe they don't see any value in what you've got. You haven't given them a reason to care, and they don't think they have a problem that requires your solution. Maybe ...

Announcing the 1st Annual “Squeegeenomics Experience”

Wednesday, August 18th, 2010

Okay, it's official! I have decided to host the Window Cleaning Industry's very first Window Cleaning Marketing Event in Los Angeles, CA, January 14, 15, 2011. The event is billed as the "Squeegeenomics Experience" and will be completely focused on helping you effectively, powerfully, and profitably marketing your window cleaning company. Is the ...

If I were to host the first ever “Window Cleaning Marketing Conference” in January 2011, in Los Angeles, would you want to come?

Wednesday, August 18th, 2010

I've been seriously considering doing something like this for a couple of years now. Lots of cool Window Cleaning industry events are being held around the country, including this weekend's NOLA Window Cleaning Event. They are awesome to attend, and you always learn a ton of stuff, as well as get ...

The Hourly Rate Lie

Sunday, August 15th, 2010

At the beginning, you are supposed to be earning between $15-$30 every hour. After some time, when you get good, you're supposed to be earning $30-$50 per hour. Once you're at the top of your game, you're supposed to earn $50-$75+ per hour. Wrong. Snap out of it. There are no rules. There are ...