Archive for the ‘GOOD Window Cleaning Business Advice’ Category
Monday, March 1st, 2010
Tiger is a pretty sweet golfer. The man is deadly with a 5 iron.
And yet he is a student.
Tiger has learned that the more you know, the more you understand that you know less than you thought.
Tiger Woods won eight championships and THEN felt that his swing needed to be ...
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Thursday, February 25th, 2010
1. Assume that because everyone else is doing it this way, it must work.
Everyone uses the yellow pages.
Everyone pays for the BBB logo.
Everyone's company name should be front and center at the top of the flier.
Everyone knows that "getting fancy" with marketing is a waste of time.
Don't make me tell ...
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Tuesday, February 23rd, 2010
Are you getting squeezed by competitors who are willing to do window cleaning work for far less you would charge, day in and day out?
Instead of getting frustrated, learn a lesson from the Walmart-killers of the retail world: When the competition is obsessed with price, change the rules, so that ...
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Monday, February 22nd, 2010
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Monday, February 15th, 2010
Dan & Chip Heath, in their remarkable book Made To Stick (Random House, 2008), reveal a little known and powerful way to build extraordinary credibility: Use an example that passes "The Sinatra Test".
What is the "Sinatra Test"?
In Sinatra's classic song "New York, New York" , the crooner declares "If I ...
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