What To Do If You Hate Pushups

December 14, 2009 – 4:44 pm

Thankfully, muscles are not like your window cleaning business.

If you hate doing pushups, no one can give you a more muscular chest, you’ve gotta do the work yourself.

Not true with your wc biz.

If you hate making phone calls, then get someone to do it for you.

If you hate doing door knocking, then get someone to start knocking for you.

If you hate email, then ask someone else to write some amazing, persuasive, funny, action-forcing emails.

If you hate making a website, ask someone else to do it for you who knows what they’re doing.

If you hate following up on estimates, ask someone else who is good at it to do it for you.

If you hate coming up with pricing, ask someone who knows to figure it out for you.

David B. Morris wrote in The Scientist in 2005, ” ‘No pain, no gain’ is an American modern mini-narrative: it compresses the story of a protagonist who understands that the road to achievement runs only through hardship.”

True.

At least now you can farm out your pain, and still experience the gain.

Kevin

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